HOW DOES BEVSITES HELP RETAILERS SELL WINE ONLINE?
The wine retail industry works a bit differently than most retail industries. That's something that every wine retailer knows, and it's something that we know too. Stores carry hundreds if not thousands of items that are constantly being re-ordered or going out-of-stock or going on and off sale. Legality and compliance are a constant concern with every sale—whether the customer happens to be in your store or across the country. Product margins are relatively thin. Pricing and availability of items vary from state to state.
Because our industry is so unique, it can be challenging to build an eCommerce site. Many “software-as-a-service” (SaaS) options, such as Shopify or BigCommerce, are easy to set up, but often don't offer enough flexibility around many specific needs of wine retailers. Open source platforms like Magento offer vast amounts of flexibility, but often projects leveraging these platforms can become prohibitively expensive. The BevSites eCommerce platform, unlike these other options, aims to deliver a specific eCommerce solution for wine retail that addresses the specific needs of a wine retailer. Every feature that we have built over the last 10 years (and will build) is done with our specific industry in mind. Ultimately, we aim to deliver a toolkit that enables wine retailers of all shapes, sizes, flavors, and budgets to develop an online presence that allows them to improve their overall business.
To that end, whether you're a wine retailer building a website for the first time or wishing to migrate an existing website, we invite you to learn more about our software as we might be a wonderful fit for each other!