Shopping carts are littering the internet; the question is whether they represent an opportunity to increase sales. This can be a charged discussion that provokes a range of strong opinions. Merchants may see the abandoned carts as representing time wasters, or as money left on the table that they should grab. Consumers either had no intention of buying something and don’t want to be hassled, or they welcome a chance to reengage with a merchant especially if offered a discoun

We hope you’re all well! In the past couple of weeks we have had a number of announcement-worthy things to occur that we wanted to share with you: Bon Voyage, Simon! As many of you know, Simon Lee has left our support/project management team as of last Friday. In the meantime, all of his e-mails will forward to the other members of the team. So if you’ve e-mailed Simon you may see Andrew Hammond or James Laurenti replying in his place. Additionally, Ian Tjornhom, our co

It's come to our attention that in your Google Analytics accounts you'll see some new sections for "demographics" and "interests". If you click on these sections, which are intended to show more personal information about site users (e.g. age, gender, etc., you'll notice that the data doesn't populate. Google Analytics is looking for a different version of the tracking code. This new version of the code only relates to particular Google accounts. It is specifically desig