The Giants of Comparison Wine Shopping: Amazon and Google Shopping
It wasn't so long ago that wine stores could afford to be complacent about their websites. Online traffic would likely find them from a...
Amazon suspending accounts
We have been having a problem with Amazon regarding the following products: · Tequila in gun shaped bottles, including: Old...
Email: The Key to the Health of Your Online Sales
A report from the Pew Internet Project last year confirmed that email is still the top online activity and is nearly universal among...
Retailers Respond to a Changed Landscape
Around this time every year we review the results of our benchmarking report which shows how retailer websites on the Bevsites eCommerce...
Google Drops Alcohol from Product Listings
Last month, without much notice, Google dropped all wine, beer and liquor from their product listing service. This move was in connection...
Google removes "Alcohol" from Product/Shopping feeds
As of this morning Google has removed all wine, beer and spirits from Google Products in preparation for the transition to Google...
Getting Realistic about Social Media
I was recently asked what practical advice I would give an audience of wine store owners who want to use social media campaigns to...
Chasing the Omni-Present Consumer
As we enter the holiday season retailers are struggling to keep up with the constantly evolving online consumer. The challenge used to be...
Social Commerce starts to get interesting
It has been 18 months since Facebook first allowed us to “Like” websites or products on other sites and broadcast that vote to our...
Google Shifts Retailers' Attention to 12 digits
In the early 1980's Walmart famously introduced barcode scanners in their stores to speed up the checkout process. Back then only 45% of...