As Online Wine Sales Grow So Do The Challenges
Given the state of the US economy retailers are more than a little anxious that this upcoming holiday season will provide a much needed lift in sales. Somewhat ominously the NRF is expecting season sales to be little more than “average” with a predicted 2.8% increase over last year. Meanwhile, comScore expects eCommerce spending to [...]
Searching for the Intended Result
By now most of us have had the experience of entering a search term into Google only to make a typo that Google has helpfully corrected, stating “Did you mean?” Depending on the merits of your misspell you may find Google is confident you made a mistake and is showing you the corrected results. Other [...]
Is It Legal to Sell Wine You Don’t Own?
The concept of “just-in-time” inventory has become a hot button issue in the wine trade recently. Businesses that sell wines they don’t physically own have been attracting attention from state regulators, and other areas of the trade. The California Alcoholic Beverage Control (CA-ABC) issued an advisory earlier this year that has had an impact on [...]
Are There Still Opportunities Online for Wine Stores?
Has the Economy Impacted Online Sales?
After years of supporting wine stores online, I take it for granted that most any retailer can benefit from a presence online. So it was with some puzzlement that I revisited this question for a presentation at the Empire Wine Merchants’ Retail Seminar.
To be sure, the past 4 Quarters has [...]
A Predictable Investment in eCommerce
There is ample evidence that the economy is having an impact on retail trade. Retailers across the spectrum describe double-digit declines in sales while profits have been squeezed by the deep discounting used to attract customers. However, in contrast to these harrowing tales, come the reports that wine sales are actually up at retail while [...]